Ten Tips To Make Article Marketing Work

Top Ten Tips To Make Article Marketing Work For You
One of the most effective ways to build your credibility, attain search presence and create quality backlinks to your website is through Article Marketing

One of the most effective ways to build your credibility, attain search presence and create quality backlinks to your website is through Article Marketing

Article Marketing involves writing a series of well crafted, knowledgeable articles within your area of business expertise and publishing them not only on your own website but also in various high profile places across the Internet, in order to establish credibility, “Become The Expert”:http://www.nikkipilkington.com/internet-marketing-articles/internet-marketing-article-become-an-expert and help to increase your search engine positions.

However, there is a certain set of rules to help you to use Article Marketing to promote your services, products and website, so here are my Top 10 Tips on Writing and Publishing your own Marketing Articles:

TIP ONE: Don’t Sell – Give It Away – This type of article is not sales copy. The aim is not to sell your goods or services, but to give away your knowledge for free. Sounds crazy, but the more you give away, the more potential business you’ll receive back. Demonstrate your range of knowledge and you’ll see your online credibility building.

The more free knowledge you give away, the more people will see you as the expert in the field. When those people need what you’re selling, they’re much more likely to come directly to you.

TIP TWO: Tailor your Title – Make your title alluring and attractive. Questions such as ‘How to…’ and ‘Why’ are good for attracting the reader’s curiosity. Top Tens and Top Fives work well too. Try to place a keyphrase within your title for maximum SEO opportunity.

TIP THREE: Paragraph – Make your paragraphs short and to the point. Try to avoid paragraphs larger than five lines if you can help it. Think about writing for Internet readers who like to scan for the best bits, so make it easy for them to read.

TIP FOUR: Keywords – You should carefully and strategically plant your best SEO keywords or keyphrases throughout your articles, but it’s vital that they do not obscure the meaning of the sentences or make the article less enjoyable to read.

Don’t make the article just about the keywords; just naturally allow the keywords or keyphrases to be used throughout the article. Use a keyword tool to find the most relevant keywords or phrases to suit your needs.

TIP FIVE: Publish – Internet publishing isn’t like the restricted environment of printed media publishing. The Internet is a great democratic space that allows anyone to get published. When thinking about where you want to publish your articles on the Internet, start with your own website(s).

Next, stake out a few Article Directories such as EzineArticles.com and take a look at their article submission policies. Work out the FIVE or so article directories where you might put your work and make that part of your publishing process. Finally, look at the social networking or business forum sites and consider publishing your articles if their terms and conditions allow.

TIP SIX: Link – At the very bottom of your article, you should add a backlink to your website. You can add something like ‘For More Articles – visit XXXX or email name@company.com. Some sites do not allow this, so read the submission rules very carefully. Don’t fill your article with links; the focus is the content, nothing else.

TIP SEVEN: Tasters/Hooks – Some of the article directories allow you to put a short taster paragraph as part of the submission. This is great, but it’s better to use that same taster idea elsewhere. Post a ‘hook’ or ‘taster’ paragraph up on a forum with a link to the article on your own website. Make the taster drive the reader to your site where they can become a potential client or customer.

Doing this will create a backlink that will improve your SEO and since the forum will probably be optimised too, your article hook will come up on the Search Engines too.

Writing a good taster means giving just enough information to tempt the reader into wanting to finish reading the article. So when writing an article ‘hook’ it’s a balance between giving too much or too little information away.

TIP EIGHT: Word Count – Articles between around 300 and 1000 words are a good length for Article Marketing purposes. Too little and you can’t communicate enough to build credibility. Too much, and the average reader will get bored and stop reading before the end. This will prevent them from seeing the link to your website. Don’t waffle on; the length of the article need only be enough words to make your point.

TIP NINE: – Topic – Choose the kind of topics that people are likely to search for. Imagine that all people using a Search Engine are looking for a solution to a particular problem. Consider how you provide a range of solutions to potential customer problems. Write your article questions or Top 10s around those problems and solutions. When someone uses a Search Engine to find a solution, they should find your article as a potential answer to their problem. Topic choice should be driven by this philosophy.

TIP TEN: Outsource – Consider employing an article writer to produce the high quality content you need. This can often save you time and money and keeps the flow of articles coming for as long as you have the budget to pay for the service.

Not everyone has the confidence or ability to write articles, don’t miss out on the value of article marketing just because you lack time, confidence or aptitude. When choosing tooutsource your articles to a professional content writer, make sure that they demonstrate to you the ability to write on your topic area and always, ALWAYS choose someone whose English is better than yours.

Writing and publishing your own articles online will provide you with some very valuable exposure across the Internet. The more high quality articles that you write, the more potential traffic you could receive and the stronger your credibility will be.

If you are interested in Article Marketing and would like to know more, please feel free to either email Nikki on nikki@nikkipilkington.com or call us on 0845 544 0428.

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Making Money From Home



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Some Simple Socrates Theme Tips That Offer Results

If you are an Online Marketer, Perhaps you have seen about Socrates Theme. Many webmasters are often worried about attracting large amounts of traffic to their site each month. Well, nothing is wrong with that because getting visitors to your site is important but what’s equally important is the fact that you need to have a well designed site that is sticky enough and makes them stay. You can offer unique products and spend time and money on advertising, but it will all be for nothing if your visitors don’t stick around long enough. This factor is ignored by many webmasters because their focus is usually not on site design, but rather how to reach their target audience. You don’t want to leave a bad impression with your visitors, which is exactly what a badly designed site will do. So if you’re looking for some tips on Socrates Theme, here are a few Socrates Theme tips you’ll want to keep in mind.

I am sure, that you’ll be curious for  hundreds of thousands of themes for your website, if so then Use Socrates Theme. You know, everyone wants everything to be ‘instant.’ People don’t have the patience to wait for too long and are always in search for instant gratification. Billions of site pages, topics on every subject in the known universe – it’s crazy. There’s so much to distract your visitors, and everything else just makes it hard as anything to get people coming back for more.

You can improve your site’s chances of repeat visitors if you simply give people what they’re looking for. This isn’t hard to do if you know what they want and then provide it. So ok then, create an easy to use and understand navigation so they don’t have to look for what they want. Keep a note of the topics they are interested in and provide fresh content on them on a regular basis. It’s also a great idea to get to know your market, build relationships, ask questions – listen to what they have to say. The design of your site needs to be homogenous across all pages. By changing the design from page to page, people on your site may become confused and have problems when they navigate looking for important content. You can achieve this by using the same type of color schemes on all the pages.

Make sure to keep all the important navigation links in the same place on each page. You also need to use the same, readable fonts.

Making sure that you have a narrow text layout is a vital hint that many people ignore when designing their site. Having to scroll from side to side to be able to read each line individually is irritating to say the least and it may have an adverse effect on your visitors. You don’t want to cause them to leave your site because they are bored.

This is exactly why you see the newspapers having short columns. Having narrow text columns not only makes it easier to read but is also visually more enticing. Thus, to conclude, good Socrates Theme isn’t as difficult as it may appear. Just take care of the details and don’t overlook the previously mentioned tips. Creating a website is easy but creating one that keeps your visitors interested is the real challenge. If you love to understand how it works more about it, Go ahead and have a look at Socrates Theme Review.

Get Extra Traffic and Fans to Your Facebook Fan Web page with search engine optimization

Facebook has turn out to be a force for Internet entrepreneurs and small companies alike. Leveraging the features of Fb allows you to attain a very massive audience quickly and easily. One simple strategy to accomplish that is with the creation of a fan web page that permits visitors to stay connected and up to date on any info that is related to your products or brand. However there’s a rising competitors when it comes to fan pages as a result of all people desires to be part of the limelight and get the utmost number of individuals becoming a member of their page. If you wish to make your web page stand out from the competition you’re going to should think outside the box. Slightly search engine marketing in your fan page goes a great distance in the direction of that end. These three suggestions will help your fan page get the web optimization rating you need with a purpose to acquire maximum exposure.

The very first thing you should do is to reap the benefits of the field labeled “About” to create textual content that can optimize your fan page. You’ll find this field, which is an unimaginable tool for optimizing your net web page, just below the profile picture. You may have your vital key phrases seem right here that relate to your business. As a result of location of the box inside the CSS framework on your page, engines like google present a great deal of weight to the content of it. Be sure you pay careful attention to the phrases you choose as space within the box is limited to 250 characters.

Whenever you first construct your page, you can find that there are a number of default areas the place your visitors can land. The issue is that tabs have limited use as a result of they don’t have many other options apart from the wall, info, hyperlinks etc. You may transcend this by putting in the FBML application, which is able to allow you to add extra tabs/bins the place you can place extra optimized content. You possibly can thus arrange extra packing containers and add extra textual content, photographs and hyperlinks to your page. This will profit you by growing your overall content score. How does this profit your page search engine optimization wise? The probability of Google noticing your fan page is higher.

If you want to immediately seize the eye of your target audience, be sure to use a large profile picture. It’s the photograph sharing properties of Facebook that makes Fb so widespread online (one of the reasons anyway). So make certain your web page incorporates a big and very expressive picture that illustrates your company or your brand. This will enable you to higher your brand and it makes your profile that much more trustworthy. It looks as though Auto Blog Samurai Facebook is a social networking instrument that’s going to be round for a while. You will have a hard time discovering a extra powerful software than Fb, with its millions of members, for rising your business. Providing a quality fan web page is one way you can get extremely targeted publicity Mobil Keluarga Ideal Terbaik Indonesia for your business. Make what you are promoting actually soar if you Easy Video Player 2.0 add these search engine optimization tricks to your properly crafted fan page. The reality is that the time you spend on promotion for your fan page gives an enormous return on investment.

Getting Website Traffic

7 Surefire Ways To Increase Your Traffic

Internet. Business. Profit. To fully integrate all of these into something that comes to a successful outcome you'll need another word.. Traffic. If you are to be successful in any business, whether online or off, you need traffic.

In the final analysis, traffic is the most important aspect of a successful internet based business company. Even if you have a great product to sell, and have your company’s internal organization set up well, and have the best converting website on the planet, you go nowhere without customers to buy your products. and to get them, you need to be generating traffic.

If you already have a site and you're not getting the traffic that you want, find a course or program that's going to help you get it.  If you don't you'll be dead in the water like 95% of websites out there. 

To help you generate more traffic to your site, below are some seven surefire ways to increase your traffic starting today.

1. Set aside some advertising capital to do PPC with the search engines;

Google’s Adwords and Yahoo’s Overture provide some great advertising opportunities that are very popular, and, if you know what you're doing, will assure your websites gets traffic.  PPC will increase your traffic, but as I said, you need to know what you're doing or it will end up just costing you money.  A lot of people shy away from spending money to increase traffic, but if you can make your ads relevant and gain good search engine ranking, particularly with Google,  Adwords and Overture are both surefire ways to increase your traffic.

2. Exchange Links with other sites

Exchanging links with other sites is a great way to establish your website in the eyes of Google, and with reciprocal linking both websites benefit.  Keep in mind though, that if you have a Yoga website, it doesn't do a great deal of good to link to a website on gardening.. and in fact could hurt your rankings.  But done right, it will enhance your sites traffic. Not only can you potentially get traffic from the other website,and vice versa, but as I said, it will help your rankings as well.  So linking can be highly beneficial. And obviously, the more links you trade, the more traffic you can expect.

3. Viral Marketing

Viral marketing helps you spread the word about your company and product, often with zero cost, or at very low cost. One of the easiest ways to generate viral marketing is to  put links to your website in an ebook that can anyone can give away for free, or that you, or they, can use as an opt-in gift.  The idea is to get word out there, and freebies are a great way to do it.

4. Search Engine Optimization

Search engines look for certain keywords in the meta tag and content areas of your website, and compare that to what people search for.  They rank your site according to relevant content, keywords, and other factors, such as backlinks, and that determines how well your website is positioned in a given search result.  So, having the right keyword and keyword phrases, otherwise known as long tailed keywords, are an absolute requirement if you're going to get ranking in search engines.

5. Write Articles to send traffic to your site

Submit articles to article sites or ezines that are on the same subject that your site deals in. If you sell car parts write press releases and articles about cars and car parts, if you have a dog training website, then write articles and submit them to directories that have pet categories.  When you write it, try to put a link to your site in the title.. that can bring good results.  Also, attach a description of your website and product at the end of the article as well as the link.  Do NOT create articles just to try and sell something to someone.  Make them informative and helpful, and you will find your traffic will benefit greatly from it.

6. Join forums and form online communities

Join in a market where you can show your expertise. learn new things, and establish credibility. When you've been a contributing member for a while, people will come to  trust you, and are more likely to buy from you and to tell their friends about you and your products as well. And, once you have trust, your traffic will increase because people know that you have integrity and you care about helping them and can provide what they need.

7.  Offer newsletters.

Email newsletters are a great way to get traffic to your site.  But, as with articles, they have to be content rich.  You cannot toss out sales pitches all the time and expect anybody to buy from you.  More than likely they will just opt out once they figure out that you're just interested in selling them something, and aren't actually interested in their well being.  People are smart, and they also want community, and need trust.  There are too many people out there these days that just just want to sell stuff.. and a lot of it is garbage.  So establish trust, be helpful, and you could very well gain a loyal customer for life.

8. For the most thorough and best website traffic course I've seen in a very long time have a look at George Brown's 'Traffic Ultimatum' Course.  This isn't the same old hashed over stuff.  I've seen a lot of traffic programs and even have some of my own, but this one taught me some new tricks.  It isn't just about traffic either.. he starts out from niche identification and takes you all the way to driving traffic to it.  He has so much information that it takes up 20 MP4 Videos and 3 PDF ebooks.. (a gig and a half!) to teach it all.. and .  To check it out Click Here!