Getting Website Traffic

7 Surefire Ways To Increase Your Traffic

Internet. Business. Profit. To fully integrate all of these into something that comes to a successful outcome you'll need another word.. Traffic. If you are to be successful in any business, whether online or off, you need traffic.

In the final analysis, traffic is the most important aspect of a successful internet based business company. Even if you have a great product to sell, and have your company’s internal organization set up well, and have the best converting website on the planet, you go nowhere without customers to buy your products. and to get them, you need to be generating traffic.

If you already have a site and you're not getting the traffic that you want, find a course or program that's going to help you get it.  If you don't you'll be dead in the water like 95% of websites out there. 

To help you generate more traffic to your site, below are some seven surefire ways to increase your traffic starting today.

1. Set aside some advertising capital to do PPC with the search engines;

Google’s Adwords and Yahoo’s Overture provide some great advertising opportunities that are very popular, and, if you know what you're doing, will assure your websites gets traffic.  PPC will increase your traffic, but as I said, you need to know what you're doing or it will end up just costing you money.  A lot of people shy away from spending money to increase traffic, but if you can make your ads relevant and gain good search engine ranking, particularly with Google,  Adwords and Overture are both surefire ways to increase your traffic.

2. Exchange Links with other sites

Exchanging links with other sites is a great way to establish your website in the eyes of Google, and with reciprocal linking both websites benefit.  Keep in mind though, that if you have a Yoga website, it doesn't do a great deal of good to link to a website on gardening.. and in fact could hurt your rankings.  But done right, it will enhance your sites traffic. Not only can you potentially get traffic from the other website,and vice versa, but as I said, it will help your rankings as well.  So linking can be highly beneficial. And obviously, the more links you trade, the more traffic you can expect.

3. Viral Marketing

Viral marketing helps you spread the word about your company and product, often with zero cost, or at very low cost. One of the easiest ways to generate viral marketing is to  put links to your website in an ebook that can anyone can give away for free, or that you, or they, can use as an opt-in gift.  The idea is to get word out there, and freebies are a great way to do it.

4. Search Engine Optimization

Search engines look for certain keywords in the meta tag and content areas of your website, and compare that to what people search for.  They rank your site according to relevant content, keywords, and other factors, such as backlinks, and that determines how well your website is positioned in a given search result.  So, having the right keyword and keyword phrases, otherwise known as long tailed keywords, are an absolute requirement if you're going to get ranking in search engines.

5. Write Articles to send traffic to your site

Submit articles to article sites or ezines that are on the same subject that your site deals in. If you sell car parts write press releases and articles about cars and car parts, if you have a dog training website, then write articles and submit them to directories that have pet categories.  When you write it, try to put a link to your site in the title.. that can bring good results.  Also, attach a description of your website and product at the end of the article as well as the link.  Do NOT create articles just to try and sell something to someone.  Make them informative and helpful, and you will find your traffic will benefit greatly from it.

6. Join forums and form online communities

Join in a market where you can show your expertise. learn new things, and establish credibility. When you've been a contributing member for a while, people will come to  trust you, and are more likely to buy from you and to tell their friends about you and your products as well. And, once you have trust, your traffic will increase because people know that you have integrity and you care about helping them and can provide what they need.

7.  Offer newsletters.

Email newsletters are a great way to get traffic to your site.  But, as with articles, they have to be content rich.  You cannot toss out sales pitches all the time and expect anybody to buy from you.  More than likely they will just opt out once they figure out that you're just interested in selling them something, and aren't actually interested in their well being.  People are smart, and they also want community, and need trust.  There are too many people out there these days that just just want to sell stuff.. and a lot of it is garbage.  So establish trust, be helpful, and you could very well gain a loyal customer for life.

8. For the most thorough and best website traffic course I've seen in a very long time have a look at George Brown's 'Traffic Ultimatum' Course.  This isn't the same old hashed over stuff.  I've seen a lot of traffic programs and even have some of my own, but this one taught me some new tricks.  It isn't just about traffic either.. he starts out from niche identification and takes you all the way to driving traffic to it.  He has so much information that it takes up 20 MP4 Videos and 3 PDF ebooks.. (a gig and a half!) to teach it all.. and .  To check it out Click Here!

The Three Basic Tennents Of Affiliate Marketing

Most affiliate marketers look for a market or product to promote that will give them the biggest paycheck, and is the "hottest" thing going. Some also seem to think there is a magic formula readily available to them, and if they could only find it, they would be instantly making money. 

Actually though, the truth of affiliate marketing is more complicated than that. What it really comes down to is first of all to pick a good niche, but not just a good niche.  You want to find one in an area that you're interested in and that you will enjoy working at.  From there, it's just a matter of good marketing, hard work and dedication.

While there may not be any "secret" or "magic formula", there are a few "rules of thumb" that will work well in your online marketing endeavors will help you to increase your sales and survive in the affiliate marketing world.

What are these three rules?

First of all.. while a few people succeed in affiliate marketing with nothing but an email address and PPC marketing, a unique web page to promote each separate product is a must in my experience.  Don't try to lump all of your products  together on one webpage, or even on one domain just to save some money on web hosting though. It's best to have a site that is focused on each and every product, or at least a separate page for each product if you are in a broad niche such as internet marketing and want to promote several products in that niche.

One of the best ways to succeed in affiliate marketing is to include product reviews on the website so that your visitors will be able to learn firsthand from you about the product and what it can do for them.  Testimonials from users who have already tried the product are also a good idea, but be sure that you are in compliance with the new FTC regulations regarding testimonials and have a legal page on your website stating it. 

As of December 1st however, you need to have full disclosure when doing product reviews, stating whether you received the product for free, and also telling your customers that your affiliate links make you money.  When using testimonials you have to do the same, and also tell people either that the results stated by your testimonials are not "typical", or state what you believe typical might be  SInce this has not been clearly defined by the FTC as of this writing, it's best to cover your assets. 

You should also write informational articles about the niche you're promoting, highlighting the product and including the articles on the website as well as posting them to article directories.  When creating your pages, make sure the pages area attractive, compelling and include a call to action.. such as a "get it now" button linked to your Paypal or Clickbank address.  Each headline should attract the readers to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.

Second.. build a list.  To do this you can offer a free report to your readers, a weekly ezine, or a training course delivered via email.. If possible position your opt in form at the very top on the right side of your page so it cannot be missed.  Whatever your opt-in method, create autoresponder messages that will be mailed to your prospective customers that have good content and value.  According to research, you usually won't make a sale until at least your seventh contact with a person.

Only two things can possibly happen with the web page alone: closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product or other products that you may be promoting.  Be sure though as I said, that the content of your email is valuable and that you're not just giving a sales pitch, or you will lose your customer fast, I guarantee it.  People don't want to be sold to, they want help, and they need to trust you.  So establish that trust, and give them help, and you will a friend, and a customer for life.

When you write about your affiliate product, focus on important points like how your product can make life and things easier and more enjoyable. They came to your site in the first place because they were looking to resolve something, or to learn something.  So, Include compelling subject lines in the email. And as much as possible, avoid using the word “free” because there are still older spam filters that dump those into the junk folder before anyone can read them.

And third.. Get targeted traffic.  If the person who visits your site has no interest in what you are offering, they will click off and you will have wasted both their time, and potentially your money if you are using PPC.   To make sure your free traffic is targeted, write articles for publication in e-zines and e-reports in your niche. Traffic from blogs, ezines, article directories etc will be targeted because the person was looking for information on your product in the first place.

Try to write at least a couple of articles per week, with 400-600 words each.  If you continuously write and also upgrade your website, not only will you have current and relevant content that will bring in customers, Google and other search engines will love you and you'll get much better ranking.  Through articles you can generate hundreds of targeted readers to your site in a day.

Remember too that even the best sites usually only convert 1 to 2 out of every 100 people into customers, so the more traffic the better.  If you can generate 1,000 targeted hits for your website in a day, it means you may be able to make 10 sales based on average stats.  This isn't a hard and fast rule though, some niches and pages generate as much as 20% or more in sales!

The above are not difficult to do. They will however, requires a little time and an action plan on your part.  So put them to use in your affiliate marketing and you'll end up creating a good source of income and surviving in this business when most others fail.